Super Bowl Sunday

"I never bought the commercial thing, at any stage of the game."

---Van Morrison

Over 100 million people are estimated to be watching this year's Super Bowl. It is further estimated that fully 50% of them could not possibly care less about the outcome of the game. They are, of course, tuning in to watch the commercials. Good news: my friends at Pavone have once again instituted SPOT BOWL, allowing us to not only view the commercials but to vote for our favorites. You can also view past favorites.

Note to Madison Avenue: If you spent just 10% of the kind of time, energy and thought producing regular commercials that you do the Super Bowl spots, instead of annoying the carp out of us ($5 Footlong)you might actually sell more to American Consumers. Just a thought...